How to grow your Instagram account.
Do you have an Instagram business account or even just a regular account and you want to grow your follower base? There are steps to take, so if the plan is to boost your follower base without having to buy followers or the likes, this article would go a long way in helping out with that- provided you follow the steps listed below.
Use popular hashtags
In article writing or blogging, to increase the chances of the said article or blog post coming up when you use a search engine, keywords are used, in the SEO description, in the topic headline. Hashtags are like the keywords for Instagram. They help to narrow down people’s search to the specifics. According to a TrackMaven study, it was discovered that interactions are highest on Instagram posts with 11+ hashtags. Using quality and popular hashtags- not banned hashtags helps to draw a considerable amount of audience (both people that are following you on Instagram and those that are not) to your post. Be creative with the hashtagging and don’t end up using the overused and generic ones like #nice##cute#, if you’re stuck, you can use search engines to get suggestions.
Use clear and quality pictures
We know Instagram is all about pictures and also that people tend to pay attention to attractive things and things that catch their fancy both online and offline (I personally won’t stop to look at a blurred image on Instagram or one with a bad background) so if you want to increase your presence on Instagram; be it a personal account or a business page, the pictures you should upload should be clear, interesting, eye-catching. Take pictures with an attractive background where everything is in focus. If it is a business account, quality and clear pictures of the merchandise would attract customers and thereby help in increasing your Instagram presence in the long run.
Nothing good comes easy, to gain a presence on Instagram, you have to find a way to draw as many people as possible to your post or page, and what other way to do it than to conduct giveaways. This might not necessarily favour those running personal pages but those running business pages would benefit a lot from it. You can make being a follower of your page or tagging your page during the course of the competition one of the criteria for participating. And of course the competition must be legit- you don’t want to lose credibility.
Every good thing you have to work for needs consistency and it applies to even growing your follower base on Instagram. Major pages on Instagram with a large number of followers’ base post as much as two-five pictures in a day every day. Don’t be lazy with posting on your page. Also, replying comments can go a long way in helping you grow a presence on Instagram and recently, they’ve made it so easy that even if you cannot reply everyone’s comment, you can at least like it.
So dear Instagrammer, follow these steps diligently and watch your follower base skyrocket!